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How Jimmy Fallon Selects Books for The Tonight Show’s Book ClubBy Scott Lorenz Westwind Book Marketing How can you get free promotion for your book? The answer is simple: have people connect over your...
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How Authors can use Artificial Intelligence (AI) in Book MarketingBy Scott Lorenz Westwind Book Marketing As a book publicist, I am constantly looking for new and improved ways to help clients promote...
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How To Title a Book: 4 Key Tricks from Award-winning Book Publicist Scott LorenzBy Scott Lorenz Westwind Communications The saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and...
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40 Top Book Awards for Authors in 2024ENTER BOOK AWARD CONTESTS AND BECOME AN AWARD-WINNING AUTHOR in 2024! I followed Scott’s advice. It worked! To my complete...
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How Authors Can Use Artificial Intelligence (AI) to Title Their BooksBy Scott Lorenz Westwind Book Marketing You never get a second chance to make a first impression. That’s why the title of your book is...
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The Top Writers’ Conferences for 2024 by Book Publicist Scott LorenzBy Scott Lorenz Westwind Communications If you are a serious writer with high aspirations, then you’ll want to go to a writers’...
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Christian Writers’ Conferences for 2024By Scott Lorenz WestWind Book Marketing If you’re a Christian writer and want to take your career to the next level, then writers’...
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Top 27 Author Websites in 2024 Compiled by Book Publicist Scott LorenzBy Scott Lorenz Westwind Communications Your author website is a critical element for the promotion of your books. It’s where people...
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Top Book Fairs and Festivals for Authors 2024By Scott Lorenz Westwind Book Marketing If you’re an author, you owe it to yourself to check out this list of book festivals and...
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How Authors Can Take a Great Head ShotI’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their...
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Authors Tap into the Power of a Goodreads GiveawayBy Scott Lorenz Westwind Communications As a book publicist, I am always on the lookout for effective yet inexpensive ways to reach book...
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Want to be a Thought Leader? Publish a Branding Book – Here’s the Bottom-Line CostBy: Scott Lorenz Westwind Book Marketing Have you been thinking about publishing a book for your personal brand or business? A...
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Attention Women Authors – Don’t Sell Yourselves ShortBy: Scott Lorenz Westwind Book Marketing It’s happened again. A female author client of mine decided that she did not want to conduct...
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Ghostwriters, Who Needs Them? YOU DO! Read This Before You Hire OneBy: Scott Lorenz Westwind Book Marketing Ghostwriters work behind the curtain as narrative architects of the literary world. You’ve...
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Authors: Contribute to Print Pubs to Promote Your BookBook Publicist Scott Lorenz Offers Tips on How to Contribute to the New York Times, Huffington Post and Success! By Scott Lorenz...
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Write Your Book or Hire a Ghostwriter? Here’s What to Know Before You Hire OneBy: Scott Lorenz Westwind Book Marketing Ghostwriters work behind the curtain as narrative architects of the literary world. You’ve...
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Authors – Want to Create a Pen Name? Here’s How to Do ItHaving a difficult time selecting a pen name? Try these random name generators. You may get some inspiration from some of these and its fun...
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Snappy Sound Bites Will Turn a TV Appearance Into A Huge Success Says Book Publicist Scott LorenzBy Scott Lorenz Westwind Book Marketing Authors seeking to become a TV talk show guest must learn to master the fine art of using sound...
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How Authors Can Benefit From BookTokBy Scott Lorenz Westwind Communications The social media platform TikTok made its debut in 2016. It allows users to create and share...
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My Favorite Movies About Authors Every Author Should SeeBy Scott Lorenz Westwind Communications Whether you’re a new or seasoned author, you could always learn something from other authors....
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Christian Writers’ Conferences for 2023By Scott Lorenz WestWind Book Marketing If you’re a Christian writer and want to take your career to the next level, then writers’...
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Top Poetry Competitions Researched by Book Publicist Scott LorenzBy Scott Lorenz Westwind Communications Are you a poet and nobody knows it? Get busy and enter poetry competitions and tell the world...
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Top Book Fairs and Festivals for Authors 2023By Scott Lorenz Westwind Book Marketing If you’re an author, you owe it to yourself to check out this list of book festivals and...
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“Here’s How to Find a Hollywood Agent” says Book Publicist Scott LorenzBy Scott Lorenz Westwind Book Marketing These days, more and more authors want to turn their books into movies. This is no surprise...
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Authors: Here’s How to do a GREAT Media InterviewRemember, an Interview is a Conversation, not a Monologue or a SPEECH! By Scott Lorenz Westwind Book Marketing Before scheduling...
